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How to grow your list: magic wands, recipes, dating, & lead magnets

Last week’s blog talked about the importance of email marketing. But in order to market to your email list, first you need people on your list. Ideally, the right people (not just your mom and best friend). The best way to get the ideal people on you...

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4 reasons why you want to focus on email marketing in 2023

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It can be a bit overwhelming, can’t it?

In fact, it can practically make us want to throw in the towel all together.

We go into business because we have a passion for something. And we want to share it with the world. We want to have an impact, ...

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How my six-figure business disappeared with just one email

I sat in front of my laptop, willing myself to hit send.

I knew this last action was going to mean the end of a steady, six-figure income.

I knew it meant giving up a business that proved to the world (ahem, some members of my extended family) that...

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How the Swedes have taught us to have just enough of everything we need

Whew - December right?

What does your work life look like in December? In fact, what does LIFE look like in December?

Life isn't quite so busy for me now that my kids are older and we don't have 8 million school and choir concerts to attend (my kids ...

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Two questions to nail your quiz topic

Earlier this week someone on Facebook asked me what I did for a living. Luckily, it was someone who is part of the online business community, so they understand digital marketing. When I said I was a quiz strategist they responded with this (direct q...

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Paying more to save money

Want to know why you shouldn't use the free version of your quiz software?

One word...

Analytics.

I know, I know...analytics are boooooooooring.

But, listen to this...

One of the amazing things about quizzes is that if they aren't working (convert...

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