A quiz funnel is a marketing strategy that uses interactive quizzes to engage and qualify potential leads. It differs from traditional marketing funnels in that it focuses on personalization and engagement. Instead of the usual linear approach, where...

In the world of online business, effective marketing strategies are essential for success. I don’t know if you’re an introvert like me, but if so, you may have found it challenging to navigate the extrovert-dominated landscape.

However, there's a po...

Are you as tired as I am of headlines like these?

• Five Easy Steps to...
• Three Simple Techniques to...
• Effortless Ways to...

Because it's never as 'easy' or as 'simple' as they say it's going to be, is it. And it's certainly never 'effortless'...

Kajabi + Interact 4EVA

Using Kajabi and Interact together is my very favourite way of list building. Kajabi is where I build my list (and segment them so I can really tailor my marketing) and Interact is my very favourite quiz platform.

And althoug...

Like everything else in the world not all quiz funnels are equal.

And as a massive quiz fan, I can’t help but take every quiz I stumble upon.

And from all of these quizzes that I take I learn a ton - of course I learn a lot about myself. (Because t...

Earlier this week someone on Facebook asked me what I did for a living. Luckily, it was someone who is part of the online business community, so they understand digital marketing. When I said I was a quiz strategist they responded with this (direct q...