You bring the vision.
I’ll build the system that breathes.
You’re not here to be a tech manager.
You’re here to lead, teach, and scale your impact.
I’m here to make that happen - by building a streamlined, stress-free Kajabi ecosystem that delivers your offer with ease.
Have you heard yourself say any of these lately?Â
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“I’ve built something real but I still don’t have a backend that actually works.”
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“Every time I try to launch, I get stuck wrestling Kajabi instead of focusing on my clients.”
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“I know this offer could scale, but I’m trapped in tech quicksand.”
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“My business looks polished on the outside... but behind the scenes, it’s duct-taped together.”
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“I can’t keep DIYing. I need structure, systems, and someone who gets it.”
If even one of these sound familiar, you're in the right place.
Here's the truth:
Scaling online isn't just about funnels and automations.Â
It’s about building a business that works for you - one that reflects your expertise, honours your energy, and delivers results without grinding you into the ground.
You don’t need another course.
You don’t need another patchwork funnel.
You need a clear plan, a built-for-you system, and a partner who can bring it all to life - without drama, delay, or digital duct tape.
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That’s exactly what the Build to Breathe Framework is designed to do.
This is perfect for you if:
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You’re an experienced entrepreneur or corporate leader ready to scale your knowledge online
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You’ve got a strong offer (or the bones of one) but tech is stalling your momentum
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You’re done with DIY and course overload
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You want a business that runs with you, not one you’re constantly fixing
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You value deep, strategic partnership—not surface-level support
This probably isn't a fit if:
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You’re still figuring out what you want to offer
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You’re brand new to online business or digital tools
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You’re looking for a quick hack or cookie-cutter funnel
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You’re not ready to invest in done-for-you execution
What Kinds of Projects Can be Done?
Here are just a few examples...
Website
How amazing would it feel to get your website completed in just 2 or 3 days rather than it take a month or two?Â
Let's just get your site DONE so you can focus on building your business and serving clients!
All site builds include system pages (404, log-in, etc. and legal pages).
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Lead Magnet Funnel
Let's get your freebie set up and ready to start welcoming people into your email list. Your lead magnet funnel will include the opt-in page, the thank you page and your welcome email sequence with any automations you need.
Quiz Funnel
A Quiz Funnel is the ultimate solution for speedy and effective list growth.
Designed to bolster your lead generation strategy and audience engagement, this half day to two and a half day experience eliminates the stress of content creation. Say goodbye to the waiting game and hello to a bespoke quiz, ready in no time.
Challenge or Webinar Funnel
How are you going to share your knowledge, experience and value with your audience and lead them toward your signature offer? A challenge or webinar are time tested tools that allow you to wow your audience. However, there are a lot of tech steps to it. Let me help!
Sales Funnel
Your online course, membership site or coaching product isn't going to sell itself! You need a beautiful sales page to show your potential clients the transformation they will receive. And you'll need your offer set up, a checkout page designed, and all of the backend automations to make the customer experience seamless.
Course or Membership Build
 You've poured your heart and soul into developing an amazing experience for your course or membership participants. You're ready to release it into the world! The last thing you want is to worry about the tech behind it all. Let me focus on setting it up in Kajabi while you prep your launch!
The
BUILD TO BREATHE
Investment
Starts at
$600
How Does It All Work?Â
1
Pay & Book
Once you have decided on your project and we have an understanding of the length of time (number of days needed), you will receive an invoice for a 50% non-refundable deposit to reserve your spot. You will receive a welcome package with a link to book your Intensive(s) based on my booking calendar. Choose days that you will be virtually available throughout the day.Â
2
Strategy
During this call, we build out your strategy! Plus I go through the documents that you will fill out in order to ensure I have everything I need to complete your project. The purpose of this call is ensure that we are building something that is true to you and true to your audience needs.Â
3
Compile
This step is all up to you!
This is where you take the questionnaire that I've sent you and compile all of the information and assets that I need in order to complete your project.
This includes your branding information, your copy, and your images. And of course, your directions.
4
Kick-Off Call
This is a half hour call that we have after I have received your completed questionnaire. This call takes place just a few days before your booked day(s).Â
The purpose is to ensure that I have everything I need and that everything you've sent me is clear. You can ask any questions you have and for you to give me any further instructions.
5
Intensive(s)
This is the day (or days) in which the magic happens!
I turn off all of my notifications (except for Voxer or FB messenger, whatever you and I have agreed we will use to keep in touch), I put on my favourite playlist, I make sure I have snacks and water, and I focus 100% on your project!
6
Follow Up
For the next 14 days I am available by email for you to ask me any questions about your project. I might respond in writing, or through a short video so I can explain by showing you things right in your Kajabi account.
If you realize you have further work you'd like done, we can always book an extra half or full day to get those done.
STILL NOT SURE WHERE TO START?
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Let's talk about what you are looking for, whether we are a good fit, and how we can work together to make your online business dreams become a reality!
LET'S TALK
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What it was like working with Deidra?
Easy. She will guide you from start to finish, there will be nothing left hanging. It will sound like a small detail but in the end, the small thing mattered and she caught it. Fast and responsive, but accurate, honest, concise and correct.
It's the service we all want.
~Dr. Louise Lambert -Â Happiness Matters
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Deidra is a stellar partner
Deidra is a stellar partner in bringing your business needs out and designing beautiful and functional ways for technology to help meet those needs! She's a wonderful guide, teacher, and taskmaster, which I sorely needed. Highly talented and kind too.
~Dr. Erika Salina -Â WorkingSmarts
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Deidra is truly brilliant.
I had tasked her with building a complex, integrated and holistic niche online platform involving multiple integrations, to produce a contemporary and bespoke online examination preparatory platform for doctors sitting their medical licensing examinations.
Deidra demonstrated true subject matter expertise. The technical infrastructure far exceeded my expectations, and works seamlessly. The entire product is a sophisticated course product with a beautiful navigation and visual interface. When Deidra did not know the answer she extensively sought advice and came back with solutions rather than problems. She is can-do, generous with her time and availability and is an absolute pleasure to work with.
~Dr. George Eskander -Â PassGP
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I Bet You've Got Questions...
How do I sign up to work with you?
What if I need to rebook my project?
Can I be on Zoom with you so I can learn from you?
Do you write my copy?
Do you do my branding?
So, do you basically do everything I might need done in Kajabi?
What if I'm not sure what I need to do?
Off the Cuff Comments from Clients and Colleagues